Michael Rada
4 min readOct 9, 2022

Since the introduction of INDUSTRY 5.0 on December 1, 2015, many companies and individuals recognized the power of the term and start to use it as a buzzword or sale tool to support the continuous unchanged business strategy of growing profitability through selling more.

From UNIVERSAL ROBOTS A/S to EUROPEAN COMMISSION, from SHENCHONG to 5IRE CHAIN, from millions to billions, not a single company or organization that does so, understand the complexity of the approach and was ready to change first, before using the term that represent the change.

After gaining the interest of the audience and even collecting the first millions from investors, the companies and organizations stay stuck, the same as the experts who from one day to another just added a higher DIGIT on their business cards calling themselves INDUSTRY 5.0 EXPERTS.

The most favorite term used by these experts is PARADIGMA SHIFT, which is explained as a rethinking of the entire purpose and priorities of our corporations

The problem is that the experts can not imagine anything outside their own field of expertise, this is why they just spend time finding new terms for old ones, keeping the style of the business the same.

Every single INDUSTRY 5.0 FAKE FAIL and the best example delivers the biggest organization that intentionally ignores the intellectual property rights, origins, and principles of INDUSTRY 5.0 until the moment they fall into their own trap. You may hear about them, they are called


The political organization was established to allow lobbyists to influence direction, not in one, but all countries of the EUROPEAN UNION and to boost the profits of a few, with no interest in the impact of the rest.

EUROPEAN COMMISSION uses money collected from the citizens of the EUROPEAN UNION to finance fake campaigns, awards, and events and wastes them on funding projects, that have nothing to do with INDUSTRY 5.0, except including the term in the name or subtitle of the projects.

Creating new and further organizations was necessary like MOMENTA VENTURE CAPITAL to cover the unpleasant truth that INDUSTRY 5.0 is not what is promoted and funded.

The issue that the FAKES FAIL is the wall at the end of the dead-end street, where the tunnel was just painted on the wall together with a green bright future.

The wall was established by those whose interest is to keep things going the old way. It was established with the money of those who believe to pay and invest for things not going the old way. Money will not be there as soon as those who provide them will understand, that money helps with very opposite results than proclaimed and promised.

With the end of financing, start the well-paid experts and mercenaries leave as the rats who leave the sinking ship first, looking for the next one to climb on.

  • Painting a Black SUV green does not make it ecological, just GREEN SUV
  • GREEN DEAL, with dirty oil, coal, and wires is not ecological, just economical
  • CARBON EMISSION VOUCHERS are not pages of the BOOK OF SPELLS, but indulgencies paid to legalize the destruction
  • INDUSTRY 5.0 is not a sales tool for robots from INDUSTRY 4.0, but a new global ecosystem based on systematic waste prevention

It is time to stop complaining about GREENWASH and start charging for destruction made by GREENWASHING and it is not low. Just the CARBON EMISSION TRADING generates damages worth more than one Trillion USD. What about the misinterpretation of the term INDUSTRY 5.0 by the EUROPEAN COMMISSION? The first estimation speaks about 100 million to 1 billion EUR.

INDUSTRY 5.0 FAKES FAIL because they do not represent the change, just changed the names for the old habits.



Have a nice time free of waste and wasting in all its forms, stay safe and free

Michael Rada, HUMAN



Michael Rada

I am HUMAN. This is the only title you can find after 30 years in business on my business card. Since 2013 I build wasteless world. I am founder of INDUSTRY 5.0