Michael Rada
3 min readNov 29, 2023

So many travels around the world to see the BIGGEST, HIGHEST, or any other “…EST” waterfall of the world, but few just go down to see the biggest wonder that makes every waterfall so great.


We ignore them frequently concentrating on the result delivered. How many enjoy the morning dew instead of MOUNTAIN DEW which pretends to be, what it is not at all.

The WATER is wonderful, impactful, and powerful


it is being wasted

but only by


NATURE does not waste a single drop.

How do we come to the conviction that wasting is normal and must?

In the last 10 years, I asked this question many times collecting pieces of puzzle to finish the picture. I discussed it many times with my GrandDad as with many all around the globe and one is sure

it was intention

WASTING turned to NEW NORMAL after introducing “WASTE MANAGEMENT as a solution that takes care of all the waste.

From the early days, people who made crime their daily bread became a WASTE INDUSTRY great tool for personal profit because when everyone wastes, there will never be a shortage of waste = PROFIT


I am not sure how many noticed that WASTE INDUSTRY players are frequently at the same time WATER MANAGEMENT INDUSTRY players. Take VEOLIA as one of the examples, but you will find many others as well.

The scientists at MIT just realized that not just heat, mean solar radiation, is responsible for the evaporation of water

This finding is very interesting because it reveals the next “function” of SHADOW which I have been “investigating” for a long time already

You can watch and listen to the surprise of Dr. Sandi Webster when she realizes what is the second asset that we process from the moment of our birth to the moment of our death and nobody can take it away from us, and despite that, we can touch it.

There are many forms to reduce wasting of water without investment. As Bill McClain says, just stopping the water during the brushing of your tooth is a great and very efficient start. The half flush of water on the toiled, when a full flush is not needed is the next and there are many more.

We should never forget that NATURE does never act selfish or purposeless, the only ones who may not understand the purpose are us.

In one of the latest WASTELESS WORLD TALKS, we discussed with BILL and KEVIN that the term CHAIN and water was named more than just once for an obvious reason

WATER is like WISDOM, we need it, but ignore it until is too late to value its presence.

I am happy that more and more of us realize that and start to value what we have instead of what we can get. This is what makes the GIANTS tremble and fall to the ground one by one

Remember that

Have a nice time free of waste and wasting in all its forms, stay safe and free, and value EVERY DROP OF WATER SAME AS WISDOM

Michael Rada, HUMAN



Michael Rada

I am HUMAN. This is the only title you can find after 30 years in business on my business card. Since 2013 I build wasteless world. I am founder of INDUSTRY 5.0