One day before yesterday many in the world watch the landing on MARS, celebrating the ability of technology to think, steer, land, and communicate on another planet.

The first “selfie”

The first “tweet”

The first “never-ending holiday”

just begun for one machine on one planet.

I am happy the people can build a device that can reach the sky, travel through the universe, and land on another planet of our solar system, but I am not happy that we do not spend the same effort to save the planet we live on.


We keep wasting human lives for personal profit. For the same reason, we lose our dignity, ability to communicate, human touch. For the same reason, we celebrate the crime as a savour pushing the limits of EMISSION TRADING to the pedestal of our achievements

Billions and Billions have been invested in the travel to a planet that is dead already for so long to learn why instead of investing a single dollar per person and year in saving the life on the planet where life STILL exists.

We invest years and decades in one machine instead of investing months to produce enough micro machines that the next day make our air breathier and healthier

In many of my keynotes, I ask at the beginning the audience two questions, delivering answer accordingly



I do it to make them think once again about the reality which they do not recognize anymore, being in the run for more. No matter what, MORE IS CRITERIA OF SUCCESS

I am happy the teams of people build PERSEVERANCE and reached MARS

Just asking how many of them have time to stop their run and look of the window and walk out of the door to see what I see


The planet that is being destroyed in a HUNT for goals that never can be touched, by hands of those who run and their children and grandchildren, that instead of playing outside under the trees are lockdown touching the screen instead of the hand of friends.

I do not want to stop the development, innovations, creativity, and curiosity, I just want all to remember that we can do more to our own planet than just exploit its resources and stand on FRIDAY with a sign in front of the camera asking others to do something for our own future.

We can deliver results we can touch


only so the true change will become reality

and the day when another PERSEVERANCE reached our own home would never come

Have a nice day free of waste and wasting in all its forms and stay safe

Michael Rada, HUMAN



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Michael Rada

I am HUMAN. This is the only title you can find after 30 years in business on my business card. Since 2013 I build wasteless world. I am founder of INDUSTRY 5.0