Michael Rada
4 min readAug 11, 2021

More and more frequently in 2021, I use the word GATE in connection to the INDUSTRY 5.0 AMBASSADORS. Every member reminds me of the image of a true gate to the castle on which I lived and worked as a guide thirty years ago

Build-in 12th century it was for almost a year my home decade before the end of 20th century. I lived and worked in the same place and love it. The set of keys opened the gates and the biggest key was more than 15 cm long.

One of my duties was to unlock the main gate in the morning and lock it in the evening.

“My Home, my Castle” words that started every tour I guide.

Thirty years later I realized that firstly the gates have to be built and established before we can go through it and discover what is expecting us on the other side.

Three decades seems to be a long time, but if I touch the skin on the trees, if I speak to the century young GrandDad of mine it looks like nothing compared to the rest.

Every and Each Ambassador represents such a gate, GATE TO WASTELESS WORLD and INDUSTRY 5.0 is the key.

Two days ago I opened the Gate in ISRAEL, where Nachum Lamour-Fridman become the INDUSTRY 5.0 AMBASSADOR. In less than 48 hours after announcing his assignment was appreciated by 1.500 people already.

Two days later next INDUSTRY 5.0 ambassador was assigned in GAMBIA. Sainabou Conteh becomes the 60th INDUSTRY 5.0 AMBASSADOR in less than 8 months' time and in less than one day she attracted more than 500 people.

Same as on the castle, the share of local people was much smaller than the number of visitors from all around the globe.

In contrary to the gates in the fortresses or castles, the gates are represented by HUMANS who took over the role of INDUSTRY 5.0 AMBASSADORS has not been established to stop others to enter, but to invite them into the new world, the WASTELESS WORLD.

Not like Jeff Bezos, Richard Branson, or Elon Musk, the gates do not open to few the highway to the stars, but to the soil of our own home, our own planet.

From one to sixty in seven months' time. In 30 years of doing the business, I have never witnessed similar development in the physical world. Development that was and that is not fuelled by money but the WILL TO CHANGE.

THE GATE TO WASTELESS WORLD is open to all and the AMBASSADORS are at the gate not to judge or make the selection, but to help and share the knowledge about the existence of the tools of systematic waste prevention and to teach how to use and apply them in their own life and business.

Many probably heard about STARGATE MOVIE or TV SERIES which is being streamed for almost 30 years. In every episode, the actors visit another place, planet to face another danger and adventure. I like the original movie, but I never become a fan of the series for some reason. What I have learned from them was the feeling that behind every gate there is a danger and I think I am not alone with this impression.

I hope and believe that the GATES TO WASTELESS WORLD will deliver another image. The image of BETTER FUTURE which starts today, not in our pockets, but in the hands and hearts of people who feels responsible for the lives of all who come and for the Planet which beauty they are going to recover.

If there was no INDUSTRY 5.0 AMBASSADOR assigned in your country yet, you can become one yourself. If their AMBASSADOR exists already you can become INDUSTRY 5.0 HERO. To do so you have to be in line and respect the principles named in “DECATHON” or “DOZEN” and get in touch with me

It is YOU who decides if you enter or establish THE GATE TO WASTELESS WORLD

Have a nice time free of waste and wasting in all its forms and stay safe

Michael Rada, HUMAN



Michael Rada

I am HUMAN. This is the only title you can find after 30 years in business on my business card. Since 2013 I build wasteless world. I am founder of INDUSTRY 5.0